New Organic Buying Guide

Building upon the success of last year, organic sales have once again been positive surpassing the £2.2bn* mark and exceeding pre-recession levels. This confirms that there is a growing generation of consumers who understand and appreciate the values that organic food and farming embody.

According to The Soil Association’s 2018 Organic Market Report, 2017 saw the 6th consecutive year of organic sales growth across all retail channels, up 6% from the previous year, with independent retailers outpacing the multiples with a huge 9.7% growth. Growing concerns over provenence and supporting local high street independent retailers have become high priorities for consumers when it comes to sourcing the food that they and their families eat. £1 in every £7 spent on organic is through independent retailers proving that specialist knowledge coupled with a personal service is key to driving the success of this sector.

The organic beauty and wellbeing market is also blossoming, growing at a staggering 24% last year. The lack of a legal standard to protect organic or natural cosmetics means the market is rife with misleading claims and consumers are putting their trust in the advice that independents retailers are able to offer.

To help you keep on top of this momentum we’ve launched an updated Organic Buying Guide, filled with the best choice of products and proven best-sellers. Working in collaboration with Soil Association Certification, our guide brings you: an in-depth insight into the organic market, an overview of their latest national marketing campaigns, a guide to marketing organic in-store and the resources available from Soil Association Certification to help drive your store’s sales.

Click on the image below to browse the Organic Buying Guide online.